Retail & Technology

Twenty percent in June: Hong Kong's fourteenth month up

Jewellery, watches and clocks took HK$5.49 billion in June, up 20% year on year, inside overall retail of HK$31.49 billion, up 5%. First-half hard luxury rose 25% to HK$31.07 billion.

By The Retail Desk

What changed

Hong Kong's hard-luxury counter grew four times faster than the shops around it in June. Sales of jewellery, watches, clocks and valuable gifts reached HK$5.49 billion, about $699.9 million, a 20% increase on June 2025, on Census and Statistics Department figures published Tuesday.

What it means

  • Hong Kong's recovery is real and it is narrow. Twenty percent growth in a category that is 17.4% of the city's retail spend, in a market where the gold price is doing part of the arithmetic, is a strong signal about the tourist and the local buyer in that one city.
  • It is not a signal about China. Read it as a Hong Kong number, plan inventory for a Hong Kong customer, and wait for the September quarter before extending the line across the border.

Key figures

jewellery, watches, clocksHK$5.49B
all retail, JuneHK$31.49B
hard luxury share of retail17.4%
hard luxury, first halfHK$31.07B

Source: Hong Kong retail, June 2026

Four times the pace of the shops around it

Total retail sales across every category were HK$31.49 billion, about $4.02 billion, up 5%. That makes hard luxury 17.4% of everything the city sold at retail last month, and the fourteenth consecutive month of overall retail growth.

The half-year figures are the stronger evidence. Jewellery, watches and clocks took HK$31.07 billion, about $3.96 billion, in the first six months, up 25%, while all retail categories together took HK$203 billion, about $25.88 billion, up 10%.

A category growing at two and a half times the pace of the whole market for six months is not a seasonal effect. The government attributed the run to continued economic expansion, rising local incomes and a steady increase in inbound visitors.

jewellery, watches, clocksHK$5.49B

First-half growth, Hong Kong retail

Jewellery, Watches, Clocks+25%
All Retail Categories+10%

Source: Hong Kong retail, June 2026

The gold price does part of the arithmetic

One qualification belongs on every reading of these numbers, and it is the gold price. Hong Kong's counters sell a great deal of gold by weight, and gold spent the half at or near record levels, so a shop selling the same grams to the same number of customers prints a larger number.

This desk reported Luk Fook's June quarter on 21 July with retail value up 32% and gold same-store sales up 50%, while diamond same-store sales fell 17% and 58% on the mainland. Value is up. Volume is a separate question, and the Census figures do not answer it.

First-half growth, Hong Kong retail
Figure
Jewellery, Watches, Clocks+25%
All Retail Categories+10%

Per cent year on year, January to June 2026. Census and Statistics Department via Rapaport. Carat Capital graphics desk.

A Hong Kong number, not a China number

The read-through for the trade is about location rather than sentiment. Hong Kong has been the weak point in Greater China luxury for three years, and it is now the strong one while mainland demand falls: Chinese gold jewellery demand hit its lowest second quarter since 2004 in the same period.

Any brand deciding where to place Asian inventory for the autumn is looking at a city where hard luxury has outgrown general retail every month since the spring of 2025, and a mainland where the tonnage keeps falling.

The story so far

  1. Hong Kong's gold counters run hot
  2. China's gold counter falls to its lowest since 2004
  3. Gold up fifty, diamonds down fifty-eight: Luk Fook's split quarter

Go deeper

Method

Per cent year on year, January to June 2026. Census and Statistics Department via Rapaport.

Sources3