CC/07-30Thursday 30 July 2026The Gold & Metals Desk · Gold & Metals Desk · New York

Gold & Metals Desk · New YorkGold & Metals · CC/07-30

Platinum jumps to $1,628 as the man who taught it retires

Platinum rose 1.62% to $1,628.20 and is 26.13% higher on the year, yet global platinum jewellery demand is forecast to contract 6% in 2026. PGI USA announced Kevin Reilly's retirement on July 28.

By The Metals Desk30 July 2026Brief 40 sec · Full read 2 min

PLATE IThe number

$1,628.20

platinum / oz

The metal and the counter

Platinum, Y/Y+26.13%

Palladium, Y/Y+6.64%

Pt Jewellery Demand, 2026F−6%

Source platinum

What changed

Platinum had a good Thursday and a bad forecast. The metal rose 1.62% to $1,628.20 an ounce, up 1.77% on the month and 26.13% on the year, with palladium alongside it at $1,284.00 after a 2.51% jump. Analysts still expect a fourth consecutive annual supply deficit.

What it means · The Desk’s View

Platinum at $1,628 with a fourth deficit forecast and a 6% demand contraction is a metal being repriced by industry while jewellery watches from the sidelines. The opportunity is the discount to gold, which at these levels buys a bridal ring in a rarer metal for less money per gram of finished weight.

Whether the American counter can still make that argument now depends on whether the teaching Reilly institutionalised outlasts the man, and that is a question for PGI's next hire rather than for the tape.

The article3 sections · 260 words

Table I · The metal and the counter

	Figure
Platinum, Y/Y	+26.13%
Palladium, Y/Y	+6.64%
Pt Jewellery Demand, 2026F	−6%

Percent change. Metal price vs. forecast jewellery offtake. Carat Capital graphics desk. CC/2026/144

IA good day, a bad forecast

Set against January's all-time high of $2,923.70, the metal is both far off its peak and comfortably above where the jewellery trade was buying it a year ago.

The showroom is pointing the other way. Global platinum jewellery demand is expected to contract about 6% in 2026, with growth in North America and Europe consolidating after two strong years, India facing tariff-related headwinds, and China supplying most of the decline.

That is the awkward shape of this market: a metal whose investment and industrial case keeps strengthening while the counter that carries its name sells less of it.

IIThe bench nobody sees

The timing of the trade's other platinum news is hard to ignore. Platinum Guild International USA announced on July 28 that Kevin Reilly, its senior vice president, had retired at the end of June after twenty years with the organisation and a thirty-nine-year career in the industry.

Reilly built the education side of the American platinum business, establishing programmes at the Gemological Institute of America, Pratt Institute, the Savannah College of Art and Design, the Rhode Island School of Design, the 92Y Jewelry Center and the Miami Jewelry School.

IIIForty-eight parades

That work is why platinum has a bench in the United States at all.

A metal that melts near 1,770 degrees Celsius and behaves nothing like gold under a torch does not get used unless someone teaches people to set it, and the difference between a house that can sell platinum and one that cannot is usually a training programme rather than a price list.

Reilly says he will take on some consulting and stay with special events, including the Macy's Thanksgiving Day Parade committee, which he has served for forty-eight years.